It features a simple coloring and a mature design.🌟

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Aqua Terra appears as a new model for Seamaster✨⌚

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A model featuring a subtle shiny sapphire bezel from the popular ACT Line series has been released, based on an elegant and sporty design.

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The popular GW-M5610 series inherits the design of the DW-5000C and has evolved with tough solar and multi-band 6!

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SEIKO PROSPEX Divers' first mechanical GMT movement Cal.6R54✨

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Blog : セイコー

🌙【限定800個】ルキア SSVW241✨池田エライザ×三浦大知星月夜の特別コラボ⭐

🌙[Limited to 800 pieces] Rukia SSVW241✨Elaiza Ikeda x Daichi Miura Starry Night Special Collaboration⭐

November 12, 2025

Concluding the brand's 30th anniversary,SEIKO LUKIAIntroducing a triple collaboration model with Elaiza Ikeda and Daichi Miura. SSVW241is based on the theme "Starry Night" and expresses the mythical world that Eliza...

八角形のロータリー("rotary")スイッチを回転させ機能を呼び出す("call")、ファン垂涎の名作が復刻！SBJG021

A reprint of the masterpiece that fans have been coveting, where the octagonal rotary ("rotary") switch is rotated to call the function ("call")! SBJG021

November 11, 2025

in the 1980s“Rotocall”A digital watch equipped with an octagonal rotary switch, popularly known as . SEIKO SELECTION SBJG021is a special piece that brings back that feeling of "turning and operating"...

80年代に多くの宇宙飛行士に愛されたセイコーの伝説のモデルを再現！"ロトコール"復刻モデル SBJG019

Reproducing Seiko's legendary model loved by many astronauts in the 80's! "Rotocall" reprint model SBJG019

November 11, 2025

A watch for adults who are active on the world stage. SEIKO SELECTION SBJG019is a special piece that is the first to reproduce the rotary switch equipped digital watch of...

✨SEIKO SEIKO SELECTION SSEH025｜ヴィンテージ角型×白蝶貝ダイヤルで魅せるレディスウォッチ⌚

✨SEIKO SEIKO SELECTION SSEH025｜Women's watch with vintage square shape and white pearl dial⌚

November 07, 2025

A classic square case with feminine delicacy.SEIKO SELECTION SSEH025。 The gentle shine of the white pearl dial and the colored glass crown add an elegant touch to your wrist. Caliber...

セイコーマニア垂涎のレアモデルがまさかの復刻！"Rotocall (ロトコール)" SBJG017

A rare model coveted by Seiko enthusiasts is now back! "Rotocall" SBJG017

November 04, 2025

in the 1980s"Rotocall"The design of the digital watch featuring a rotary switch, popularly known as , has been reprinted. SEIKO SELECTION SBJG017is a special piece that is the first reprint...

CITIZEN プロマスター JV2000-51L｜ブルー文字板が映えるアナデジダイバーズ。エコ・ドライブ＆20気圧防水の本格モデル

CITIZEN Promaster JV2000-51L | Ana-Digi Divers with a striking blue dial. Full-fledged eco-drive model with water resistance of 20 ATM

November 03, 2025

シチズンプロマスター SKYシリーズより、コックピットをイメージした3連サブダイヤルが印象的なJV2000-51Lが登場。高精細なMIP液晶とアナログ針を組み合わせたハイブリッド設計で、航空計算尺ベゼルやUTC常時表示など本格的なパイロットウオッチ機能を凝縮。フル充電時約3年可動のエコ・ドライブと20気圧防水も魅力です。腕時計のななぷれバイヤーが徹底解説します。

近未来を感じさせる先進的なカラーリングが特徴のNexter 2025 Limited Editionが登場✨

Introducing Nexter 2025 Limited Edition, which features advanced coloring that makes you feel the near future.✨

November 01, 2025

It features a stylish coloring unified with one tone of silver color. The dial uses a special stamping pattern that combines the proven solid and powerful "horizontal pattern" in three...

Navy color is now available in the classic series⌚✨

October 30, 2025

By applying gradation to the outer circumference of the dial to match the shape of the curved dial, we have achieved a deep texture. Adopts bar indexes for good visibility...

The long-selling design is now available in an adorable mini size 🤎

October 29, 2025

The white mother-of-pearl dial changes its shine depending on the angle of light, and features deep, glossy blue indexes and hour and minute hands. This piece stands out as an...

ナノ・ユニバース監修による“My Favorite Vintage”をテーマにしたモデル第5弾🤎

The 5th model with the theme of “My Favorite Vintage” supervised by Nano Universe🤎

October 24, 2025

``The dial uses a gorgeous white pearl shell that changes its shine depending on the angle of light, and while following the layout of the popular model, it has a...

クラシックシリーズのコンセプトを色濃く体現するシリーズ初のアップサイクルレザーストラップ限定モデルが登場です✨

Introducing the first limited edition upcycled leather strap model in the series that strongly embodies the concept of the classic series.✨

October 20, 2025

It features a dial that combines the dyed color "white tea" that was popular in the Edo period with a smoky gradation reminiscent of aging, and a case that combines...

大人でシックな配色と美しい輝きが魅力的な、ホリデーシーズンだけの限定モデルが登場✨⌚

Introducing a limited edition model only available for the holiday season, with a mature and chic color scheme and beautiful shine.✨⌚

October 19, 2025

The deep green white pearl dial resembles a beautiful fir tree, and the sparkle of snow falling on the trees is delicately expressed with lab-grown diamonds and sparkling indexes. This...